{"id":8059,"date":"2013-07-16T16:29:25","date_gmt":"2013-07-16T20:29:25","guid":{"rendered":"http:\/\/www.energyrefuge.com\/blog\/?p=8059"},"modified":"2017-09-05T17:43:45","modified_gmt":"2017-09-05T21:43:45","slug":"new-pro-recycling-campaign-says-give-your-garbage-a-second-chance","status":"publish","type":"post","link":"https:\/\/www.energyrefuge.com\/blog\/new-pro-recycling-campaign-says-give-your-garbage-a-second-chance\/","title":{"rendered":"New Pro-Recycling Campaign Says: Give Your Garbage a Second Chance"},"content":{"rendered":"<p><a href=\"http:\/\/www.energyrefuge.com\/blog\/wp-content\/uploads\/Bench400x840.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.energyrefuge.com\/blog\/wp-content\/uploads\/Bench400x840-300x142.jpg\" alt=\"Bench400x840\" width=\"300\" height=\"142\" class=\"alignleft size-medium wp-image-8060\" srcset=\"https:\/\/www.energyrefuge.com\/blog\/wp-content\/uploads\/Bench400x840-300x142.jpg 300w, https:\/\/www.energyrefuge.com\/blog\/wp-content\/uploads\/Bench400x840.jpg 840w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Keep America Beautiful and the Ad Council have teamed up again to reduce pollution and environmental degradation with a series of PSAs urging Americans to recycle more. It gives human traits to trash through voice-over expressing dreams for a second lease of life.<br \/>\n<!--more--><\/p>\n<p>The campaign directs audiences to <a href=\"http:\/\/IWantToBeRecycled.org\" target=\"_blank\">IWantToBeRecycled.org<\/a>, a new website with a localized search tool allowing users to find where to recycle either at their curbside or their nearest recycling center. The website illustrates the recycling process through an interactive infographic and offers detailed information on what materials can be recycled, how they should be recycled and what products they can become in the future.<\/p>\n<p>The two organizations had worked together before on a classic PSA that was aired on Earth Day 1971, featuring Iron Eyes Cody, \u00e2\u20ac\u0153The Crying Indian\u00e2\u20ac\u009d.<\/p>\n<p>\u00e2\u20ac\u0153We are thrilled to be again collaborating with Keep America Beautiful, our longstanding partner in creating PSAs that lead to a more sustainable environment, as we work to increase rates of recycling nationwide,\u00e2\u20ac\u009d said Peggy Conlon, president and CEO of the Ad Council. \u00e2\u20ac\u0153Together, I know that we can reach the \u00e2\u20ac\u02dcoccasional\u00e2\u20ac\u2122 recycler and transform recycling into a simple, daily habit for millions of Americans.\u00e2\u20ac\u009d <\/p>\n<p>The U.S. recycles only 35 per cent of all the trash it produces. Each day every American generates 4.4 pounds of garbage.<\/p>\n<p>One of the new PSAs:<br \/>\n<iframe loading=\"lazy\" src=\"http:\/\/3blmedia.com\/embed\/video\/108231\" scrolling=\"no\" width=\"500\" height=\"260\"><\/iframe><\/p>\n<p>The vintage PSA:<br \/>\n<iframe loading=\"lazy\" width=\"500\" height=\"375\" src=\"\/\/www.youtube.com\/embed\/lR06-RP3n0Q\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p><em><a href=\"https:\/\/twitter.com\/energyrefuge\" class=\"twitter-follow-button\" data-show-count=\"false\">Follow @energyrefuge<\/a><br \/>\n<script>!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"\/\/platform.twitter.com\/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");<\/script><\/em><\/p>\n<p><em>Sponsored video:<\/em><\/p>\n<p><script type=\"text\/javascript\" src=\"http:\/\/video.unrulymedia.com\/wildfire_115179700.js\"><\/script><\/p>\n<p><em>Via <a href=\"http:\/\/3blmedia.com\/News\/CSR\/%E2%80%9DI-Want-Be-Recycled%E2%80%9D-Campaign-Target-Nearly-Two-Thirds-62-Percent-Americans-Who-Are-Not\" target=\"_blank\">Just Means<\/a><\/em><\/p>\n<h3 class='related_post_title'>Related Posts:<\/h3><ul class='related_post'><li><a href=\"http:\/\/www.energyrefuge.com\/blog\/the-sunset-of-an-american-icon\/\" title=\"The Sunset of an American Icon\">The Sunset of an American Icon<\/a><\/li><li><a href=\"http:\/\/www.energyrefuge.com\/blog\/the-politics-of-solar-power\/\" title=\"The Politics of Solar Power\">The Politics of Solar Power<\/a><\/li><li><a href=\"http:\/\/www.energyrefuge.com\/blog\/solar-power-going-strong-in-the-u-s-says-new-report\/\" title=\"Solar Power Going Strong in the U.S., Says New Report\">Solar Power Going Strong in the U.S., Says New Report<\/a><\/li><li><a href=\"http:\/\/www.energyrefuge.com\/blog\/recycling-gets-robotic-with-zenrobotics-recycler\/\" title=\"Recycling Gets Robotic with ZenRobotics Recycler\">Recycling Gets Robotic with ZenRobotics Recycler<\/a><\/li><li><a href=\"http:\/\/www.energyrefuge.com\/blog\/its-green-but-not-always-safe\/\" title=\"It&#8217;s Green, But Not Always Safe\">It&#8217;s Green, But Not Always Safe<\/a><\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Keep America Beautiful and the Ad Council have teamed up again to reduce pollution and environmental degradation with a series of PSAs urging Americans to recycle more. It gives human traits to trash through voice-over expressing dreams for a second lease of life. Related Posts:The Sunset of an American IconThe Politics of Solar PowerSolar Power [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[1676,1677,1701,1587],"class_list":["post-8059","post","type-post","status-publish","format-standard","hentry","category-recycling","tag-kab","tag-psa","tag-recycling","tag-usa"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/posts\/8059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/comments?post=8059"}],"version-history":[{"count":14,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/posts\/8059\/revisions"}],"predecessor-version":[{"id":8074,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/posts\/8059\/revisions\/8074"}],"wp:attachment":[{"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/media?parent=8059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/categories?post=8059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.energyrefuge.com\/blog\/wp-json\/wp\/v2\/tags?post=8059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}